The 36 Questions That Make Couples Fall in Love (And How to Use Them)
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In the spring of 1997, a social psychologist at the State University of New York at Stony Brook ran a peculiar experiment. He brought pairs of strangers into his lab — people who had never met — and had them sit across from each other and ask questions.
Not any questions. Thirty-six specific questions, organized into three sets, each set more personal than the last. Questions that moved from "What would constitute a perfect day for you?" all the way to "Of all the people in your family, whose death would you find most disturbing?" Questions that asked people to share embarrassing memories, to describe what they valued most in a friendship, to tell a stranger the thing they were proudest of in their life.
After forty-five minutes, the pairs were done. Many of them reported feeling closer to this person they had just met than to people they had known for years. One couple, assigned to each other randomly by the research team, eventually got married.
The psychologist was Arthur Aron. The study was called "The Experimental Generation of Interpersonal Closeness." And the 36 questions it produced have since become one of the most discussed findings in the history of social psychology — and one of the most practical.
The science: why these questions actually work
Aron's study didn't just generate a list of conversation starters. It identified a mechanism.
The formal name for what he designed is a "closeness-generating procedure." The idea is that closeness between two people is not simply a function of time — it's a function of something Aron called escalating, reciprocal, personal self-disclosure.
Here's what that means in plain terms: when I tell you something true about my inner world, and you respond not by changing the subject or offering unsolicited advice but by receiving it — and then offering something equally true about yourself — a transaction happens that time alone cannot buy. You have shown me that you are willing to be known. I have shown you the same. Trust builds in that gap, one exchange at a time.
The genius of the 36 questions is the word "escalating." The questions don't start deep. They start manageable. Set I asks things you'd happily answer at a dinner party with people you've just met. By Set III, you're describing your most treasured memory, naming your worst characteristic, and articulating what you value most about the person sitting across from you. The progression matters — it creates a runway for vulnerability rather than demanding it cold.
This is also why the questions work for established couples, not just strangers. Aron himself noted that long-term partners often feel they've "run out of things to say" — not because they know everything about each other, but because daily conversation gravitates toward logistics. The questions interrupt that gravitational pull. They create an explicit invitation to go somewhere deeper, together.
The New York Times essay that changed everything
The study sat in the academic literature for almost two decades before it reached the general public in the best possible way.
In January 2015, a writer named Mandy Len Catron published an essay in the New York Times Modern Love column titled "To Fall in Love With Anyone, Do This." It was about 1,700 words. It became one of the most-read pieces in the history of that column.
Catron wrote about the study, then wrote about trying the questions herself — not in a lab, but at a bar in Vancouver with a university acquaintance she had always found interesting. She described what happened as the questions escalated. The way the conversation became, almost involuntarily, more real. The way both of them began to answer more slowly, more carefully, with more attention to what they were actually saying rather than what sounded good.
At the end of the questions, following the protocol, they stared into each other's eyes for four minutes in silence.
"I've skied steep slopes and hung from a rock face by a short length of rope," Catron wrote, "but staring into someone's eyes for four silent minutes was one of the more thrilling and terrifying things I've done."
They fell in love. She wrote about that too, in a later book. The essay went viral not because it was romantic — though it was — but because it articulated something people already half-knew: that intimacy is not accidental. It is something you choose to generate. And it can be generated faster, and more reliably, than most of us have been led to believe.
All 36 questions, in the original three sets
These are the questions exactly as Aron and his colleagues published them in the 1997 paper "The Experimental Generation of Interpersonal Closeness" in the journal Personality and Social Psychology Bulletin. They are in the public domain.
The protocol asks that both partners answer each question before moving on. Neither person is an interviewer — you both answer, back and forth.
Set I
These questions are intentionally accessible. The point is to begin sharing, to warm up the mechanism of mutual disclosure. Don't rush them. The lightness of this set is part of the design.
1. Given the choice of anyone in the world, whom would you want as a dinner guest?
2. Would you like to be famous? In what way?
3. Before making a telephone call, do you ever rehearse what you are going to say? Why?
4. What would constitute a "perfect" day for you?
5. When did you last sing to yourself? To someone else?
6. If you were able to live to the age of 90 and retain either the mind or body of a 30-year-old for the last 60 years of your life, which would you want?
7. Do you have a secret hunch about how you will die?
8. Name three things you and your partner appear to have in common.
9. For what in your life do you feel most grateful?
10. If you could change anything about the way you were raised, what would it be?
11. Take four minutes and tell your partner your life story in as much detail as possible.
12. If you could wake up tomorrow having gained any one quality or ability, what would it be?
Set II
The questions shift here. You're no longer describing preferences and hypotheticals — you're beginning to describe the person you actually are, including the parts that aren't entirely flattering. This is where the escalation starts to feel like something.
13. If a crystal ball could tell you the truth about yourself, your life, the future, or anything else, what would you want to know?
14. Is there something that you've dreamed of doing for a long time? Why haven't you done it?
15. What is the greatest accomplishment of your life?
16. What do you value most in a friendship?
17. What is your most treasured memory?
18. What is your most terrible memory?
19. If you knew that in one year you would die suddenly, would you change anything about the way you are now living? Why?
20. What does friendship mean to you?
21. What roles do love and affection play in your life?
22. Alternate sharing something you consider a positive characteristic of your partner. Share a total of five items.
23. How close and warm is your family? Do you feel your childhood was happier than most other people's?
24. How do you feel about your relationship with your mother?
Set III
These are the questions that Catron described as making her slow down, choose her words more carefully, and mean them more. They ask about mortality, longing, shame, and love — not abstractly, but as they exist in your specific life. By this point in the procedure, you have built enough mutual trust to go here.
25. Make three true "we" statements each. For instance, "We are both in this room feeling..."
26. Complete this sentence: "I wish I had someone with whom I could share..."
27. If you were going to become a close friend with your partner, please share what would be important for him or her to know.
28. Tell your partner what you like about them; be very honest this time, saying things that you might not say to someone you've just met.
29. Share with your partner an embarrassing moment in your life.
30. When did you last cry in front of another person? By yourself?
31. Tell your partner something that you like about them already.
32. What, if anything, is too serious to be joked about?
33. If you were to die this evening with no opportunity to communicate with anyone, what would you most regret not having told someone? Why haven't you told them yet?
34. Your house, containing everything you own, catches fire. After saving your loved ones and pets, you have time to safely make a final dash to save any one item. What would it be? Why?
35. Of all the people in your family, whose death would you find most disturbing? Why?
36. Share a personal problem and ask your partner's advice on how he or she might handle it. Also, ask your partner to reflect back to you how you seem to be feeling about the problem you have chosen.
The 4-minute stare
The original protocol ends not with a question but with silence.
After completing all 36 questions, participants were asked to look into each other's eyes — unbroken eye contact — for four minutes without speaking.
Four minutes is a long time to look at someone. It is uncomfortable in the way that most genuinely intimate things are uncomfortable. Eye contact at that duration moves past social convention and becomes something else: a form of witnessing, of being seen without the protection of words.
Aron included this element because sustained mutual gaze has its own intimacy-generating properties. Research on eye contact shows that it activates the brain's mentalizing network — the regions associated with thinking about another person's mind — more strongly than almost any other social stimulus. You are, quite literally, perceiving another consciousness when you hold someone's gaze. Doing it in silence, after forty-five minutes of shared vulnerability, compounds the effect.
If you try the 36 questions with your partner, try the stare too. It will feel strange. That is the point.
These questions work for couples, not just strangers
The popular narrative around the 36 questions focuses on the strangers-falling-in-love aspect, which is understandable — it's a good story. But this framing undersells the questions' value for people who are already in relationships.
Aron's follow-up research found that couples who felt emotionally stagnant — who described their relationship as comfortable but no longer growing — showed significant increases in relationship satisfaction after completing the closeness-generating procedure with each other. The questions work precisely because they access things that daily conversation doesn't reach.
Think about how you and your partner talk. You talk about the day, the week, the logistics of your shared life. You almost certainly don't talk, with any regularity, about your most terrible memory. You don't describe, out loud, what you would regret not having said if you were to die tonight. You don't tell each other what you genuinely like about the other — not vaguely, but specifically, with the kind of honest attention the questions demand.
These are not topics that feel like natural conversation. That's exactly why the questions matter. They make explicit the invitation to go somewhere that comfort and habit conspire to avoid.
The feelings questions at Tonight We Talk are built on exactly this insight — that naming your emotional state aloud to your partner is one of the simplest and most consistently underused acts in a relationship.
How Tonight We Talk builds on Aron's research
When we designed Tonight We Talk, Aron's three-set structure was one of our central reference points.
Every question on the platform is tagged with a depth level: 1, 2, or 3. Depth 1 questions are accessible — the kind you might answer without much hesitation. Depth 3 questions require something. The session mechanics are designed to move through depth levels naturally over the course of the timer, so that the conversation has its own arc — warm, then open, then genuinely vulnerable.
The 15-minute timer is also deliberate. One of the barriers to this kind of conversation is that it can feel open-ended and difficult to start. If you don't know when it ends, it's harder to begin. The timer creates a container: you know you're committing to fifteen minutes. That's a Tuesday night. That's manageable. And within that container, something can happen that weeks of ordinary conversation might not produce.
This is why we think of Tonight We Talk not as a game or a quiz, but as a ritual — a repeatable structure that makes the kind of conversation Aron studied accessible on an ordinary evening, without a lab, without strangers, and without anyone having to announce that they want to "work on the relationship."
If you want to go deeper into the research behind conversation-based intimacy, the deep questions for couples article covers Aron alongside Gottman and Sue Johnson's work. And if you're looking for a regular practice rather than a one-off experiment, the 15-minute nightly ritual piece describes how couples are using the tool as a consistent habit.
Practical notes on using the 36 questions
You don't need to do all 36 in one sitting. The original protocol was a 45-minute lab session, but there's nothing sacred about completing them in a single go. Some couples do a set a week. Others pick a handful from Set III when they want to go somewhere deep quickly. The escalating structure is most useful when followed, but any of these questions used with genuine attention will generate something.
Both people answer every question. This is not an interview. The reciprocity is the mechanism. If one person answers and the other just listens, you lose the compounding effect of mutual disclosure.
Set III question 22 and question 31 ask you to name what you like about the other person. These feel simple and are not. Being specific — genuinely specific, not complimentary in the way we're socially trained to be — requires attention. Take time with them.
Question 36 is the most therapeutically rich. Sharing a real problem, then asking your partner to reflect back how you seem to be feeling about it, is essentially a condensed active listening exercise. It practices exactly the skill that couples in conflict most often lack: the ability to make the other person feel heard before offering solutions or reassurance.
The 4-minute eye contact is worth doing. It will feel ridiculous for about thirty seconds. Push through.
FAQ
Do the 36 questions really work?
The evidence is stronger than most people expect. In Aron's original study, pairs who completed the closeness-generating procedure consistently rated their connection to their assigned partner as higher than 30 percent of real relationships. The effect has been replicated in multiple follow-up studies. The mechanism — escalating mutual vulnerability building reciprocal trust — is well-established in the broader intimacy research literature. That said, "work" means different things in different contexts. The questions reliably generate a feeling of closeness. Whether that closeness becomes a lasting relationship depends on everything else two people are and do together.
How long do the 36 questions take?
The original protocol was designed to take approximately 45 minutes. In practice, most couples find that Set I moves fairly quickly (10-15 minutes), Set II takes longer (15-20 minutes), and Set III slows down considerably as the questions get heavier (20+ minutes). If you include the 4-minute eye contact at the end, budget a full hour. Some couples spread the questions across multiple evenings, doing one set at a time.
Can you do these with your spouse or long-term partner?
Yes — and Aron's research suggests they may be particularly valuable in long-term relationships. Established couples often fall into conversational ruts, defaulting to logistics and surface updates. The questions interrupt that pattern by creating an explicit structure for deeper disclosure. Aron's follow-up work found measurable increases in relationship satisfaction when couples who felt emotionally stagnant completed the closeness-generating procedure together.
What happens after the 36 questions?
In Aron's lab, pairs were surveyed on their felt closeness immediately after. What happens in the real world depends on context. Catron and her acquaintance fell in love. Many couples who try the questions in an existing relationship describe feeling "reset" — like they've reconnected with something they'd let go quiet. The questions don't create a relationship; they create a moment of genuine mutual attention. What you do with that moment is up to you. If you want to continue the practice, Tonight We Talk is designed for exactly that — a repeatable structure for regular deep conversation with your partner.
Who created the 36 questions?
The questions were developed by Arthur Aron, a social psychologist at the State University of New York at Stony Brook, along with his colleagues Edward Melinat, Elaine N. Aron, Robert Darrin Vallone, and Renee J. Bator. They were published in 1997 in the journal Personality and Social Psychology Bulletin in a paper titled "The Experimental Generation of Interpersonal Closeness: A Procedure and Some Preliminary Findings." Aron's broader research program focused on the psychology of interpersonal closeness and romantic love — the 36 questions paper is one study in a decades-long body of work.
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